Rihanna partners with Armani to create 2nd collection

Looks like the music industry can’t keep their hands out of fashion. Kanye dove in deep and now RiRi has launched her second collection collaborating with Armani. According to British Vogue;

Rihanna has teamed up with Armani Jeans and Emporio Armani Underwear to design another collection, imbued with her own boyish, dressed-down style.

Some of the sketches look like this

Image

Although I greatly respect Rihanna as an artist I am not so sure about her heading too far in the world of fashion. Most of her really amazing costumes have been designed by the UK’s resident surrealist Gareth Pugh. I am 100% behind her creating a new hit single, but the thought of her designing underwear?

Thoughts? Give me a reason to believe, folks.

Published by HEATHYR WOLFE

Heathyr works as a Wardrobe Stylist, and works on Image Branding and Copywriting with her clients. She enjoys International Travel, has visited 16 countries and is multi-lingual. She has 10+ years experience working in Fashion, and 15 in Marketing/Research and Internet/Social Media Marketing.