Category: Uncategorized

Imposter Syndrome, and fixing Perfectionism.

Imposter syndrome? Am, I right?

Who thought of themselves when I posted that question?

It hits you at the worst times, For me, my birthday is tomorrow.

I’ve been working impossibly hard on writing, and editing,

I’ve been raising to new, young fur babies. A German shepherd baby, and fierce, and incredibly sweet cat. I have a large NYC apartment, and husband to care for, and clean. Oh and there’s that disability thing I have. I hit job boards every day. I joined a private freelance writing newsletter for work.

Is it enough? Am I enough?

Murphy Brown (in red jacket above^), said “we can have it all.” Meaning; Life work, family, fun, work/life balance. A huge joke for my Xennial generation. Murphy Brown was lying. Let’s call it black humor.

Truthfully, my age group has been left in a state of anxiety, assuming this is real, through perfectionism. We even shared it with GenZ, Y, et all.

Let’s talk “Imposter Syndrome”

According to Stanford University

“Imposter Phenomenon” (more commonly known as “imposter syndrome”, although some researchers prefer the less clinical connotations of the Imposter Phenomenon”),  was first coined by psychologists Pauline Rode Clance and Suzanne Imes (1978) to describe the internal experience of doubting your abilities.

Here I am, breathless, updating my resume, my cover letter, job hunting like mad. I have experience, proof of work, life, I don’t need to lie on my resume. Not good enough.

I feel fruitless, despite mountainous effort to move forward. Is it me? I’ve reinvented myself 3x since my last post, and….I feel I am not good enough. Contrary to popular belief, I feel no need to blame previous generations. No doubt they are caught in this whirlwind too.

How we do we deal with the daunting perfectionism to be better?

How do I start fixing this?

Recognize the problem.

I’m All 5. (cries)

Shaking this is harder than I thought.

According to the American Psychological Association

Up to 82% of people face feelings of impostor phenomenon, struggling with the sense they haven’t earned what they’ve achieved and are a fraud (Bravata, D. M., et al., Journal of General Internal Medicine, Vol. 35, No. 4, 2020). 

As I exhale I realize, it’s a mindset. I inherited some of mine. Its a generational thing. Family of geniuses on both sides. Watching others achievements closely, and being a cheerleader in life, often makes you forget to cheer yourself. Tackling the “concept you are less than, in any way will stop you dead in your tracks. If overthinking is your forte. Insomnia, or move forward towards what you fear.

Go. Do.

Had to throw in a little Jedi master knowledge. It’s true.

Let’s all exhale. There are ways to refocus, renew, and reinvent your self, and headspace. We can be honest with ourselves. Focus on YOU.

Here’s a thought.

I said its my birthday tomorrow, again. Lets start with celebrating our accomplishments.

This past year, I have learned to speak decent French, and basic Italian. I am a writer, and editor. I edited an article on marketing. I have created resumes from scratch, for 2 clients. Hooray! Achievement’s. I am proud I did that.

Now you.

There are several ways to stop Imposter Syndrome. This emotional ennui, needs some help.

Here are some ideas;

Please take care of yourself. Taking time to honor your mental, and physical health is and should be a priority. Difficult to think of you first? God yes, but necessary, or you can’t help others.

Please consider talk to your local, or online therapist. This is 2025 and therapy is no longer a stigma.

If you are in crisis, and would prefer to discuss thing anonymously….

Here are some free resources;

Several free online therapy options exist, providing access to emotional support and resources. 

For immediate crisis support, the Crisis Text Line offers 24/7 confidential support via text. For more general support, 7 Cups connects individuals with trained volunteer listeners. Additionally, resources like NAMI | National Alliance on Mental Illness can provide information and referrals to free therapy options in your area. 

It’s a rough time for many in the employment, and career field. Day to day life is much more intense than it was pre-covid. Imposter Syndrome can cause depression, and self esteem issues. I struggle with this. Especially when job hunting .

Baby steps. Apparently this is process, and may take a while. But….I’m working on it. I hope we all do.

Guest Article; The Art of the Pitch: Marketing to Aspirational vs. Affluent Buyers in the Middle-to-Luxury Market

Affluent Pitch vs, Luxury pitch for Marketing

Editor: Heathyr Wolfe

Written By : Joe L. Jackson

Joe.L.Jackson@bizhelpportal.com

In the world of middle-to-luxury marketing, everything hinges on the pitch. Get it right.

 You’re not just selling a product—you’re selling a story that sticks. There’s a critical nuance many brands overlook: not every luxury buyer is cut from the same cloth. Some want to feel wealthy. Others already are.

If you’re crafting the same message for both, you’re missing out on the deeper emotional triggers that move each type to action. The middle-to-luxury market isn’t just about price points, it’s about perception, posture, and psychology. Whether you’re pitching to the aspirational buyer who’s stretching their wallet to step up, or the truly affluent buyer who has the means and discernment to say “yes” or “no” in a blink. Your message needs to meet them where they are—without sounding like it was born in a boardroom./

The Emotional Currency of “Looking Rich”

When you market to the aspirational buyer, you’re tapping into desire more than access. These are the folks scrolling luxury Instagram accounts, watching lifestyle vlogs, and dreaming in Gucci, even if they’re budgeting in Zara. They’re driven by the emotional payoff of appearing elevated, of getting a taste of the high life without necessarily owning the keys to it.

Your pitch needs to show them how your product will let them walk into a room and feel like they belong. It’s less about legacy or craftsmanship and more about the social optics of ownership. It speaks to their imagined future self, the one who’s arrived, who commands attention, who finally feels “seen.”

Authenticity as a Quiet Flex for the Truly Wealthy

Affluent buyers are playing a different game altogether.

They’ve already made it, or were born into it, and their BS meter is finely tuned. Flashy pitches can feel like trying too hard, and over-polished messaging can come across as insecure. What they respond to is subtlety, substance, and signals that show you “get it”.

Think. Materials over marketing, heritage over hype. A truly affluent customer doesn’t need to prove anything to anyone, so your sales pitch shouldn’t either. Instead of shouting value, you want to whisper quality.

Design Two Separate Worlds of Language

Tone matters.

Aspirational buyers resonate with phrases like “stand out,” “make an impression,” or “treat yourself.” It’s okay to be a little aspirational in your tone. After all, that’s what they’re buying. Aspirational consumers often want to know who else is buying before they make a move. They’re influenced by celebrity endorsements, influencer reviews, and buzz. For them, visibility equals legitimacy.

What about affluent buyers? They need words like “understated,” “exclusive,” “craftsmanship,” or “quiet confidence.” They want to feel like you’re “letting them in on a secret”. Affluent buyers expect things to be expensive. If it’s too cheap, they might think something’s wrong. It’s niche on purpose. You’re not selling them a product; you’re offering a refined continuation of their identity. Your messaging needs to signal that the price isn’t just a number, it’s part of the brand’s filtration system. That alone can be its own kind of luxury.

Storytelling That Translates Status

Aspirational buyers love a good story because it helps them imagine themselves stepping into a new role. Your product becomes the costume change, the symbolic milestone of their evolution. Think of the sales pitch as a mini-movie, how does the product shift their narrative?

Affluent buyers, are drawn to stories that reinforce their already-established worldview. They’re less interested in transformation and more drawn to continuity, legacy, or values alignment. They’re not buying an escape. They’re investing in something that echoes who they already believe themselves to be.

Build the Brand Right, Before You Sell the Dream


Ultimately, you can’t afford to lump every buyer into the same marketing strategy.

Aspirational and affluent buyers live in different psychological ecosystems, and if your pitch doesn’t reflect that, you’re either over-promising or underwhelming. You have to listen to what each group truly wants to feel, not just what they want to own. One’s chasing elevation, the other is protecting identity. Learn the difference, tailor your message, and your brand won’t just be heard.

It WILL be remembered.s overlook: not every luxury buyer is cut from the same cloth. Some want to feel wealthy. Others already are.

If you’re crafting the same message for both, you’re missing out on the deeper emotional triggers that move each type to action. The middle-to-luxury market isn’t just about price points—it’s about perception, posture, and psychology. Whether you’re pitching to the aspirational buyer who’s stretching their wallet to step up, or the truly affluent buyer who has the means and discernment to say “yes” or “no” in a blink. Your message needs to meet them where they are—without sounding like it was born in a boardroom.

The Emotional Currency of “Looking Rich”

When you market to the aspirational buyer, you’re tapping into desire more than access. These are the folks scrolling luxury Instagram accounts, watching lifestyle vlogs, and dreaming in Gucci, even if they’re budgeting in Zara. They’re driven by the emotional payoff of appearing elevated, of getting a taste of the high life without necessarily owning the keys to it.

Your pitch needs to show them how your product will let them walk into a room and feel like they belong. It’s less about legacy or craftsmanship and more about the social optics of ownership. It speaks to their imagined future self, the one who’s arrived, who commands attention, who finally feels “seen.”

Authenticity as a Quiet Flex for the Truly Wealthy

Affluent buyers are playing a different game altogether.

They’ve already made it, or were born into it, and their BS meter is finely tuned. Flashy pitches can feel like trying too hard, and over-polished messaging can come across as insecure. What they respond to is subtlety, substance, and signals that show you “get it”.

Think. Materials over marketing, heritage over hype. A truly affluent customer doesn’t need to prove anything to anyone, so your sales pitch shouldn’t either. Instead of shouting value, you want to whisper quality.

Design Two Separate Worlds of Language

Tone matters.

Aspirational buyers resonate with phrases like “stand out,” “make an impression,” or “treat yourself.” It’s okay to be a little aspirational in your tone. After all, that’s what they’re buying. Aspirational consumers often want to know who else is buying before they make a move. They’re influenced by celebrity endorsements, influencer reviews, and buzz. For them, visibility equals legitimacy

What about affluent buyers? They need words like “understated,” “exclusive,” “craftsmanship,” or “quiet confidence.” They want to feel like you’re “letting them in on a secret”. Affluent buyers expect things to be expensive. If it’s too cheap, they might think something’s wrong. It’s niche on purpose. You’re not selling them a product; you’re offering a refined continuation of their identity. Your messaging needs to signal that the price isn’t just a number, it’s part of the brand’s filtration system. That alone can be its own kind of luxury.

Storytelling That Translates Status

Aspirational buyers love a good story because it helps them imagine themselves stepping into a new role. Your product becomes the costume change, the symbolic milestone of their evolution. Think of the sales pitch as a mini-movie, how does the product shift their narrative?

Affluent buyers, are drawn to stories that reinforce their already-established worldview. They’re less interested in transformation and more drawn to continuity, legacy, or values alignment. They’re not buying an escape. They’re investing in something that echoes who they already believe themselves to be.

Build the Brand Right, Before You Sell the Dream


Ultimately, you can’t afford to lump every buyer into the same marketing strategy.

Aspirational and affluent buyers live in different psychological ecosystems, and if your pitch doesn’t reflect that, you’re either over-promising or underwhelming. You have to listen to what each group truly wants to feel, not just what they want to own. One’s chasing elevation, the other is protecting identity. Learn the difference, tailor your message, and your brand won’t just be heard.

It WILL be remembered.

Moving it’s a wonderful thing

So we’re back!

Real talk for a second.

Crazy thing happened to me, my husband and I, on the West Coast. We were stalked, racially profiled, slurred, and harassed to the point of moving. It was A lot, I won’t get into.

(Feel free to ask questions in the comments)

It was hard to write. Keep up with fashion, and do what I love. Sad, depressing and couldn’t wait to leave.

Now for the good stuff.

We had the most beautiful Amtrak ride across country

A bit of a bumpy ride for the first half but from Chicago to Penn station was a dream. Anyone who say coming into New York doesn’t leave you tired and exhausted, doesn’t know what it like to get into NYC.

Coming into town, watch yourself, get help from an Amtrak employee and get yourself an Uber, Lyft, or Taxi ASAP. It’s not just for safety, it’s because you’ll miss this.

Our driver, Carlos was the best guy. Well absolutely drive with him again. We’ve finally landed in the nicest destination with best place to stay. And I’m here during NYFW!!!

Let me tell you people in NY can be brutal, tough, and you gotta watch back. New Yorks are also, honest, direct, and they love to tawk. My kinda place.

My advice for those “considering” moving. Do it. You will never have the right finances, or planning, etc. Plainly put, if you hate where you live, get your ass out the door, great things are waiting for you.

No matter how tough it is.😉

Valentines Day gifts for her; bags and purses edit!

Valentines Day…..is COMING!!!! Oh no!

We all have that last minute moment where we need to gift on Valentines Day. You could be in a couple, and loving your SO (Significant Other). Maybe you want to impress someone. For those who are hating the dreaded day;

TREAT YOURSELF!!!!

Here’s How;

People always need extra storage on the go. Backpacks and wallets being our primary need for storage got me thinking. What are some of the best, well-made, budget friendly options out there?

Using a budget of $250 and under I looked at some of my favorite websites to see what was available. Always looking for a good buy, as a stylist

From the West to the East here are my favorites.

Coach Charter Backpack blue $247.50 was $495

O-M-G!

Pro is the storage, the color, and the slashed price. Coach is not expensive, but they are not cheap either. Pro is the price and cool look, also Coach.

Con is that it’s still just scraping budget of $250. With room, and style like that, I’ll make allowances. EDIT: Comes only in Black, and NOW fully customizable buttons, pockets etc.

Let’s talk about this cute little half flap wallet.

Coach half flap wallet with chain $95

This captivated me with its cuteness. Pro is the gold and cream look which goes with everything. Day to night, work to lay. The chain is detachable which is a major pro incase I want to put it in my purse or tote. Con, snap does not zipper, too easy to get into, by not me. Also coin spillage!! I can say the one thing this won’t go with is red carpet or club nights. More colors please!!!

Back to backpacks. Dagne Dover is hands down one of my favorite companies ever. They make super storage look chic, and this backpack is all about that.

Dagne Dover Dakota Backpack violet $139 was $185

On Sale!! My favorite two words.

 This backpack is ready to go. Neoprene, with a Repreve shoe/dust bag inside. This is a sturdy backpack for all ages, sizes, and treks. Net pockets are a bonus. As always with Dagne Dover, 100% Vegan. This helps the environment, and again, is on sale for a decent price. Con is neoprene which can look a little frumpy design wise. But…. moving on to some other cool eco style.

Their Pink Organic Cotton Zebra Wallet for Credit cards!!!!

Dagne Dover Skye essentials pouch in zebra pink wallet $25 was $35

Couldya Die?? On sale for $25 dollars such a huge pro. Environmentally sound too! Another pro is space. Check this out.

Not short on space for all your change, dollars, credit cards and a few little extras, Dagne Dover never falls short.

Only con, is organic cotton, if you’re looking for something slicker. It does come in their harder canvas.

What about if you’re feeling more street diva and need something for all sorts of weather. I’m looking at you East coast.

DKNY Maya Backpack $188

 This is the DKNY Maya Backpack and she’s a beauty. At $188 she’s durable, will hold an extra sweater and pair of flats for fashion week. Extra pockets on the front and side for a cold brew coffee. Con, it is heavy, bulky, and frankly at $188, it’s not on sale. I love DKNY, but at 5’2, it’s just not the right backpack.

The DKNY Thomasina is what every girl who loves logos wants.

DKNY Thomasina Wallet on a string $69 was $78

It’s got a small wallet for your credit cards and comes with a small purse. I chose the cream and tan logo, but for nighttime they have it in black and gold. Equally yummy. On sale which is perfect for my pocketbook. Con? The little purse strings don’t detach like the Coach bag does. Somehow, I’ll live Overall, I have a favorite in each category. I’m living for the Coach blue backpack, the zebra cotton wallet from Dagne Dover, and the Thomasina from DKNY.  All these work for all the fashion season’s. It’s all about your personal choice. What are your favorites?

Beyonce and Balmain: A Coachella Love Affair #Beychella #Balmain

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I am DEAD.

For those of us who were unable to attend Coachella this year (shut up, I hate my self too) Beyoncé proved that she IS EVERYTHING. Goddess, artist and fashionista supreme. Working her bey-otiful booty for 3 hours she pretty much swept the floor with all of us. This is the only time I will ever say this: I am shook.

I’m talking fashion. Yes, Beyoncé is amazing. Yes her performance was a once in a lifetime experience, but so was her insanely over the top outfits. I was floored by the amazing, never-ending, insane, over the top outfits by Olivier Rousteing’s Balmain.

Look at this and tell me you are not overwhelmed and want to happy cry.

These designs by the house of Balmain realized are beyond the beyond. The original sketches are surreal and show the work of the talent and imagination of a true artist. Realized, they are exemplary and enduring. Sorry Jay-Z you have competition. Beyonce and Balmain are truly, unforgettable.

Didn’t see Coachella but dying for your daily tidbit. Here is one of the only decent copies of the show circulating at the moment. Watch Beyoncé and Jay-Z kill “Deja-Vu” at Coachella.

Check out that outfit on Queen B. It’s just devastating.

Spring/Summer 2018 Trends: Bringing Back the 80’s

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(Photo of Stella McCartney SS 2018)

This Spring it’s all or nothing. A nod to the past has brought back defined shapes and a play on colors. Put away your floral’s and head to the stores to pick up your favorite look  with an 80’s flare. Shoulder pads are in and demure is out. These looks are soft but tough. Vintage, yet modern.

Classy ladies wear pastels;

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At Tom Ford, Gigi Hadid and other supermodels, are wearing pretty pastel pink and yellow. The bold splash of color teases the eye but doesn’t dominate the outfit. Other favorites on the runway consisted of baby blue and a pale or mint green. This season has a sweet statement, with light beauty makeup, a classic closed toe heel, glitterati sparkle, finishing off the look with a splash of color.

Mix and match with a dash of color yet not overpowering. Embrace the suit jacket and boxed shoulder. Skips the nudes and head for pastels. It’s an update, with a nod to the classics, and modern update.

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In the history of fashion the 1970s were all about nudes, browns, and stylistically very much about ruffles and loose clothing. In the mid 1980’s there was a huge backlash to the constant earth tones and relaxed style of clothing  and woman embraced striking color, square figures and streamlined looks. 1980’s inspired looks are full of bright colors, animal and cartoon prints, finding their niche on the runway and back into the fashion fold in 2018.

Color me pretty;

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(Versace SS 2018)

Spring/Summer brings color back to the fashion market. This season’s statement is all about the bold and beautiful.  Often seen on the runways of Moschino, The Blonds and jewelry designer Lynn Ban, extreme color is no longer a closet trend.

Seen on 2018’s Spring collection’s we are embracing the adventurous. Animal prints, crazy cartoons, hot pink and orange, electric blues, these have come back in a totally eclipsing way. It’s time to embrace the 80’s colors but instead of being over-sized, mixing and matching, keep your outfit a focused and fearless outline. Bust out your leopard, zebra and giraffe prints. The 80’s are roaring and it’s time you caught up.

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(Photo LA Times)

Having lived through the 80’s as a child, I missed this playful era of fashion. It means dusting off a dated era and adding an update that makes gives it a contemporary look. Looks that are simplistic, yet eye catching in their statement. Shoulder pads are making a comeback the right way this time, and print’s with color are inspiring and acceptable again. Streamlining your look makes it easy to find an outfit in your closet, no more messy mix and match. Floral’s and 90’s inspired grunge, have given way to much stronger use of colors, even in pastel.

Color, no matter how you wear it is in, and the 1980’s style has a very strong foothold.

It’s a Jolly old time to shop for gifts. DO’s and Don’ts for Buying for you special someone.

(This was an article I wrote for someone else. but was never published.

I do hope you enjoy my gift guide)

great-gift-buying-advice

It’s the Holidays! Trying to find a gift for your significant other today is extremely difficult. Gift guides are everywhere. There is a great deal information out there and what to buy for your significant other, it becomes a ‘job’. According to figures derived from a national survey completed by the HuffPost, the average couple spend up to $300 on their partner.  Here are 3 tips for taking a daunting project, and making it easy to do;

Do’s

  1. Make it from the heart. Always think about the person first. It’s not about what they need, it’s about who they are. Don’t buy an impersonal gift.

 

  1. Customized gifts for your significant other makes people happy. Every girl loves jewelry. Or get a customized watch or cufflinks for him. If you are married get your rings engraved to commemorate a special moment you shared.

 

  1. Experiences mean more to people than things often do. Want to really surprise your love? Get tickets to Paris. Go hot air ballooning in Napa. Or just go simple and local. A 15 minute  romantic walk alone with your hunny during the holidays madness. An experience,  like no other,  means you love them AND want to spend time with them.

There are lots of right gifts to buy for your special someone, but what about the wrong? This leaves the problem of finding what you want.

Stay away from boring basics.  Instead, put a gift card from her favorite store under the tree with card telling her you will take her shopping. Perfume and lingerie bought by you for her can be difficult to get right. Why not, make her own custom perfume at a perfumery. Ask the sales girl for help to get it just right. If you want to get lingerie, don’t go low end. Try La Perla or Cosabella for great lingerie that fits. It’s available online, and I promise you won’t be disappointed.

For him, tie’s, socks and tools are a huge no-no. There are better ways to say, “I love you”. In today’s market, boys want toys.  If you are unsure what to buy him, try nice clothing. A custom tailoring appointment for your favorite business man, buying him custom jeans, even shoes.  Men in the U.S. spent $26.2 billion on footwear in 2016, an increase of $2.4 billion since 2014, the Boston Globe reported. There is a serious market for shoe’s and it’s the one thing you know he will he love. Often the best policy is to ask what they want. They may just answer you.

The best holiday gift you can give your significant other?  Listen to what they say, what makes them truly happy and seeing them smile.

HAPPY SHOPPING!

Glass Magazine Chanel Editorial – Summer 2017

What do we love? Chanel. Who else do we love? Glass Magazine. Why?

Recently I have been making friends with the people over at Glass Magazine. By friends, I actually mean Facebook and Instagram friends. This of course will be remedied by me being awesome in their proximity and vice versa. Life goals people.

I’m especially enjoying the work of the Stylist, who works with Glass regularly, Katie Felstead. She is genius and makes everything from modern, edginess too romantic styles look brilliant. You know I don’t give accolades to other Stylist’s unless they are balls out amazing.

Back to this amazing editorial. Chanel is one of those amazing labels that every country understands. Say Chanel anywhere in the world (except maybe the deep amazon, though maybe there too) and it’s recognized as a brand with integrity, quality that costs big bucks.

Glass Magazine produced a wonderful Chanel editorial shoot that’s soft, beautiful and sexy. Giving us the sense of a gentle and delicate Chanel woman.

I hope you enjoy this as much as I did.

PHOTOGRAPHER / TURKINA FASO
STYLIST / KATIE FELSTEAD
MODEL / SARA DIJKINK @ Premier
HAIR / PAUL DONOVAN
MAKE UP / PORSCHE POON
MANICURE / NICKIE RHODES-HILL
PHOTOGRAPHY ASSISTANT / PASCAL HUBNER
CASTING / PAUL ISAAC

Pulman hotel / London 2017

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Wildfox Summer 2017, model Lauren de Graaf, shot by Mark Hunter

Hooray it’s summer! That means fabulous clothes, tons of sun and fabulous editorials. I was thing of something very ‘artistique’, but then I realized not all editorials need to be have to be mind blowing, sometimes you just want to have something simple, and gorgeous.

With that I give a sexy, fun, frolicking editorial from are friends over at Wildfox.

Known for their flirty, simple style Wildfox has always been a West Coast favorite. Their dresses in this editorial are light and flowery, their shirts make me want to wear them. In other words a wardrobe must have. They are my summer clothing staple, and I must have the entire collection. Excuse me while go shopping….

Here’s Lauren de Graaf giving us full on Wildfox girl!

A little James Bond —-Girl

One of the reasons I love foreign shoots is they often bring the classics back. The sexy 1960s with a James Bond look. Italy, France and now Russia. This shoot for Vogue Russia, June 2017 is full of the classic shots we love. Women with over-sized dog on beach. The implied nude shadow photo. All classic swimsuit goodness for summer, but with a vintage feel. And it’s sexy as all damn hell.

They definitely know what they are doing.

Vogue Russia, June 2017

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Hollyrod Foundation Design Care 2015 #StylistDiaries #20Models #Charity #AutismAwareness

I’ve ditched all my vices these days in favor of becoming an adrenaline junkie. There is nothing more exhilarating in my life than being thrown into an extreme situation. I live for it. That’swhy when I get offered a 20 model fashion show, I can NEVER say no.

When I was asked to help out with the amazing yearly Hollyrod Foundation Designcare 2015 event to tap a quality designer I said yes. In the past they have worked with fashion superstars such as Naem Khan and Emmauel Ungaro. Finding a fit in Los Angeles would be difficult but not impossible. I have great connections, and know even better designers. I tapped the stunningly talented Adolfo Sanchez and within 24 hours he and the amazing , Holly Peete Robinson and Hollyrod Foundation were working together.

adolfoandI
Backstage Army, Adolfo Sanchez and I

 

Once you commit and find someone that is high caliber to a charity event this size things get out of control. First you get the designer, than you get tapped to help, than you are the Key Stylist for 20 models, in 20 looks with two personal assistants. The models were gorgeous, the dresses were beautiful, and made me remember why I got in this business 8+ years ago, and the cause was worth working for.

 

Backstage was small but we managed to get all the girls in their dresses and looking stunning. All the headpieces, crowns, etc were provided by the lovely Fiori Couture. She makes the most magical fantasy pieces of couture you have ever seen.

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Model Natalie in Fiori Couture crown and corset.

 

Chaz Dean Studio provided Hair and make up s our girls looked professionaly made over. Backstage was cramped but we managed to get everyone in their dresses, head dresses with matching accessories.

This is backstage;

We even had fresh flowers thanks to @VSanchezFlowers from Orange county.

Believe it or not this hot mess turns into the most beautiful, and well coordinated show you have ever seen. This is what we managed.

finalerunway

Overall this was a fantastic event to be part of. I got to be head/Key Stylist, had amazing assistants and co-workers .

HUGE thanks to Traci May Wagner for taking over backstage, she is an OG industry professional who works around the world and I was lucky to have her.

Check out May Wagner PR

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Marie Bargas and Drea Johnson for helping me. Dressing models in dresses with 15-foot trains is no joke.

Drea, Marie and I in our dressing room.
Drea, Marie and I in our dressing room.

 

Special thanks to the Hollyrod Foundation for including me in their event. They are amazingly professional, and they are doing their part to help educate families and children with Autism and give them the tools they need to to be strong, and overcome adversity and learning disability.

Check out the Hollyrod Foundation, by clicking below, and donate whatever you can to this fabulous cause. Or go to http://www.hollyrod.org/ to learn more.

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Holly Peete and the Hollyrod Organization

New Look at HeathyrWolfe.com! #New #Custom #Update #Fancy

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Oh yes! Hello my sexy kittens. With my fabulous birthday passing (May 24th) I decided it was time for a long overdue update to my site. What you see here is a new format with fabulous, easy to ready fonts, pages, my styling port and more. I will be constantly undergoing construction because I am a total nerd girl and love updating techy things.

Soon there will be more media, videos, photos and blog posts than you can shake your iPhone at.

Much love and feedback is always welcome, though rarely taken seriously.

Happy reading,

Heathyr Wolfe

Happy Valentine’s Day from HeathyrWolfe.com! #VDay #GrumpyCat #FTW

Happy Valentine's Day from HeathyrWolfe.com! #VDay #GrumpyCat #FTW

Happy Valentine’s Day to all my friends, fans and followers. Most are having a rough day so this Grumpy Cat meme is for you! Stay strong and eat chocolate, drink wine and celebrate yourself.

Happy Mother’s Day to ALL Mom’s EVERYWHERE from HeathyrWolfe.com!!

Happy Mother's Day to ALL Mom's EVERYWHERE from HeathyrWolfe.com!!

I sent a card and love to my mom, did you?

Happy Monday – David Guetta Play Hard (feat. Ne-Yo & Akon) #MusicMonday #WorkItOut

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I don’t think there is a single song I have ever disliked by David Guetta. He has been the mix master to my soul since around 2000 something and he has ‘it’ factor up the yin yang.

To get you inspired and get your Monday freak on I thought I would share a gem. It’s ‘Play Hard ‘featuring Ne-Yo and Akon. Even if the song ate it the video is worth watching.

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No damn worries. The song is magic and the video ought to get you started the right-wrong way this morning.

Slam your coffee and put on your headphones because we’re about to bust it ought Guetta style. Video is SFW, BUT has twerking w a side of crunk. Beware the evil boss who doesn’t like booty shakin’ and sick dancers.

Buckle up….

Play Hard (feat. Ne-Yo & Akon)